Perhaps you are evaluating whether or not you now require your first seasoned marketing leader. Or maybe you find yourself in need of a change in marketing leadership. Either way, you’re seeking a new direction to propel your firm’s growth. This is an important realization, congratulations. Not the hard part begins.
Identifying what you need in a new marketing leader, locating and vetting that individual, and getting them on-boarded and up to speed is months’ of work. As well it should be, by the way. Getting the wrong person could have severe implications to your organization- culture, inter-departmental dynamics, revenue, and more.
One option to strongly consider is securing The Mier Practice for Fractional Marketing Leadership during this transition time. A fractional engagement could help you in several ways.
We have successfully created, developed, managed, and even turned around marketing teams for more than 20 years. From Fortune 200 to early-stage start-ups, family businesses to public companies, we have a wealth of diverse experiences which allows us to create the right agenda for you and to execute it rapidly.